Human Resources » Advertising

Touch Wood

Ross — Mon, 04 Apr 2011 17:27:02 +0000

This amazing mobile telephone advert features a giant wooden marimba, hand-built in the woods of Kyushu, Japan. As the ball rolls down the installation in this 3-minute video, Bach’s Cantana 147 is played out.

Japanese ad agency Drill Inc. created the work for NTT Docomo’s Touch Wood SH-08C handset, which just so happens to be encased in wood. Drill creative director Morihiro Harano conceived of the instrument with Kenjiro Matsuo of Invisible Designs Lab carrying out the build.

Melting

Ross — Wed, 13 May 2009 14:44:10 +0000

I’m loving this new advertising campaign created by Ogilvy Paris for Perrier. They have made really wonderful use surrealism to get their message across. The work reminds me of the clever melting Ice Cream Van by The Glue Society.

Time for a drink of water, it’s certainly got me thirsty.

Girl Skateboards (RED)

Jack — Tue, 12 May 2009 14:18:40 +0000

Most people are familiar with RED, the fund raising organisation that works to promote awareness of the AIDS epidemic by collaboration with major brands (Converse & Apple). Designed by Wolff Olins it is one of the finest examples of original branding in the last ten years. However, I found this example of its use interesting as it has been picked up by a more specialised brand than previously, that of Girl Skateboards.

Invisible

Ross — Mon, 27 Apr 2009 13:19:28 +0000

Check out this clever and thought provoking street advertising campaign for the Australian Childhood Foundation. The campaign is currently running in Melbourne, Australia and was created by JWT.

Every image has a sound

Jack — Fri, 17 Apr 2009 12:15:31 +0000

Really nice use of media on this campaign, designed for a Brazilian sound production company by DM9DDB.

Check it out in action

Alvin Chan

Paul — Wed, 15 Apr 2009 08:41:52 +0000

This advertising campaign for Nike Foootball was submitted to HR by Alvin Chan. His site has some really nice work but his experimental work (below) shines out brightest for me, definitely worth a look.

BMW Z4 – Augmented Reality

Ross — Thu, 09 Apr 2009 17:17:43 +0000

In their latest TV commercial for the BMW Z4, artist Robin Rhode uses a roadster as a 306hp paintbrush to create a performance that’s as colourful as it is unique.

Now you can recreate the experience using augmented reality technology. If you have a webcam (and Windows) you’ll be able to get behind the wheel of your own virtual BMW Z4 and use it to express yourself.

Aygo Idents

Ross — Sun, 15 Mar 2009 13:39:07 +0000

Zeitguised directed 15 Toyota Aygo idents for T4/Channel4 in the UK, with the help of production geniuses Rokkit. Interesting work.

Nike SB Custom Series

Jack — Mon, 02 Mar 2009 10:47:29 +0000

Nike SB Custom Series is now on it’s third volume of skate shoes. I think all three of these ad campaigns are art directed really well and bring something fresh to the advertising of skateboard products. Check out all the ads and video here.

Tan The Man

Ross — Wed, 18 Feb 2009 21:07:34 +0000

Check this out:

“I am offering my skin as a light sensitive material, upon which I am willing to have appropriate visual content ‘developed’ as a suntan. I am looking for content for this piece, and have decided to offer this opportunity up as a competition. Open to absolutely anybody who would like to submit a feasible design, I am appealing for submissions that you would like to see captured in suntan upon my body.”

Anyone remember the scene from Police Acadamy that I am thinking about right now?

Forsman & Bodenfors

Paul — Tue, 17 Feb 2009 13:52:52 +0000

Advertising and design agency F&B created this striking ad for Goteborgs Opera to attract a younger audience. Great use of typography.

Amsterdam Worldwide

Ross — Wed, 11 Feb 2009 00:13:42 +0000

The advertising/creative agency Strawberry Frog has been reborn as Amsterdam Worldwide under the new ethos that creative is now a global marketplace and should be approached as such.

Noah Harris

Ross — Sat, 17 Jan 2009 19:06:57 +0000

Noah Harris is the designer and art director behind the new Ford Ka – Go Find It advertisement.

Prior to this, he was probably best known for Ford Fiesta – This Is Now.

FedEx: Cheers

Ross — Sun, 28 Dec 2008 14:17:42 +0000

A simple yet clever festive advertisement, created by advertising agency BBDO Canada for FedEx.

Sea Rescue

Ross — Sun, 07 Dec 2008 01:30:15 +0000

A simple but effective, well art directed advertising campaign by Ogilvy, Cape Town for Sea Rescue.